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Marketing Committee

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Next Marketing meeting

The HL7 Marketing Committee’s primary responsibility is to develop a promotion and marketing strategy for increasing the visibility of HL7 and advancing HL7 Standards globally. The focus of the comittee activities is on the strategic aspects of marketing, not on day-to-day communications or PR issues.

Strategic Task Force

The strategic taskforce is a special project which is focused on organizational strategy and process redesign for HL7’s future. The initiative began in August at the HL7 Board Retreat where a process for developing long-term plans was determined. Preliminary recommendations are expected in february 2006. The work of the taskforce has an overlap with the activities of the Marketing Comittee. The activities of the marketing Comittee will be dormant (i.e. be carried out in the context of the Taskforce) until a later point in time.

WGM Phoenix January 2006

The Marketing Comittee will meet:

  • Tuesday Breakfast (07:30-08:30)

Marketing Plan

The main activity of the comittee is the creation of a HL7 Marketing Plan. The goal of this document is to set forth a promotion and marketing plan for increasing the visibility of the HL7 organizations and advancing HL7 standards globally.

The Marketing Plan describes many aspects, the following of which are contained in this Wiki:

..to quote from a standard-users' blog 1: "Do you know what DICOM stands for? Look here: for the official site. However if you start surfing the site you will need an engineering degree to really understand it. ……BORING".